2021 has exciting and interesting design opportunities. These are our predictions of the top trends! What design trends will dominate the world of labels and packaging this year? From many options and examples we have narrowed it down to our top 6. They cover a range of areas and elements. From design and colour […]
The Pantone Color Institute has announced the Pantone Color of the Year for 2021 as: PANTONE 13-0647 Illuminating + PANTONE 17-5104 Ultimate Gray USING ULTIMATE GRAY + ILLUMINATING IN LABELS, PACKAGING AND DESIGN Described as “A marriage of colour conveying a message of strength and hopefulness that is both enduring and uplifting”, for 2021 two […]
If you are printing on clear material, silver or gold material, or any coloured materials you may need Opaque White, and you need to understand the relationship of inks with materials. Most printing inks have a degree of transparency. Normally this is ok as you print on white materials. The degree of transparency […]
Kraft or ’natural’ looks are a really popular way to create a recycled, organic, natural and authentic feel. They reflect an ‘artisanal’ design aesthetic with amazing shelf appeal. Craft beers, gourmet foods and cosmetics use the ‘natural’ look to generate greater interest in their product and it looks awesome. Printing on kraft substrates can be complex due […]